If you’ve not heard of Mr Konrath, where have you been? A hole in the ground? I find it hard to believe that any independent author serious about making a dent in the marketplace hasn’t at least once visited Konrath’s site and scoured it for tips.
The man is, in my own words, the KING OF BRANDING.
Even though his cover styles and formats change to accommodate different works, they have the same feel across the board. He has found a way, over the years, to make himself stand out from the crowd. Simple, effective covers that tell you straight away that whatever the book is, it has Konrath’s seal of approval.
Here’s the man himself: http://www.amazon.com/J.-A.-Konrath/e/B000BCH4EM/ref=sr_tc_2_0?qid=1413398707&sr=1-2-ent